Towobo connects Chinese manufacturers and trading companies with serious B2B buyers in the UK, Europe, Nigeria, Ghana and across the globe. Unlike platforms focused on North America or domestic Chinese buyers, Towobo's buyer base is concentrated in high-growth import markets where demand for Chinese-manufactured goods is strong and growing.
Towobo buyers are B2B importers, distributors and retailers in:
UK and European buyers actively source from Chinese suppliers. African importers are a fast-growing segment — Towobo's platform was built with these markets in mind.
Towobo holds buyer funds in escrow until they confirm receipt. This reduces buyer hesitation and dispute rates — more completed orders for you.
No monthly subscription. No upfront listing fees. Towobo charges a 5% success fee only when you make a sale. Low-risk entry to a new export market.
Complete document verification to earn the Verified badge — a trust signal that improves your ranking in search results and buyer confidence.
Build your brand on Towobo with a custom store page featuring your company profile, product catalog, certifications and verified reviews.
Our supplier support team speaks Mandarin and English. We help you translate listings and set up your storefront for UK and European market conventions.
Create a free account at towobo.com. Enter your company name, address and contact details. Takes 5 minutes.
Upload your business licence (营业执照), company registration documents and director ID. Our team verifies within 1–2 business days.
Add your company description, upload a logo and cover photo, and list your main product categories. A complete store profile gets 3× more buyer enquiries.
Add your products with clear titles, specifications, MOQ, price ranges and high-quality photos. Good listings take 10–15 minutes each.
Buyers contact you through the Towobo messaging system. Respond within 24 hours for best results. We send you notifications by email and app.
Once you and the buyer agree on quantity, price and lead time, the buyer places a protected order. Funds are held until delivery confirmed.
“We started selling on Towobo 8 months ago. UK and Nigerian buyers now account for 30% of our export orders. The payment protection means we have zero payment disputes — very different from other platforms.”
Wei Manufacturing Co.
Electronics Manufacturer, Shenzhen
Yes. Listing your products and receiving enquiries is completely free. Towobo charges a 5% commission only when an order is completed and payment released to you. There are no monthly fees, no upfront costs, and no subscription required.
At minimum: your business licence (营业执照) and the legal representative's ID card. For Verified status, also provide: export licence (if applicable), any product certifications (CE, ISO, etc.) and company bank details for payment.
Both are welcome. Trading companies and manufacturers both list on Towobo. You'll be asked to declare your business type during registration. Manufacturers who complete verification can display a "Producer" badge — a trust signal that often attracts buyers looking for factory-direct pricing.
Buyer pays Towobo securely. Towobo holds the funds until the buyer confirms receipt or the protection window expires. Funds are then released to your registered bank account or settlement wallet. Towobo supports international wire transfer (SWIFT) and other settlement methods.
Most Towobo buyers communicate in English. Some UK, Nigeria and Ghana buyers also speak French, Hausa, Yoruba or Igbo. We recommend writing your listings in English for maximum visibility. Our support team can help with listing translations from Chinese.
Explore our buyer resources for sourcing products from China suppliers.
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